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Last year's winner was the blog-turned-book Julie and Julia, Julie Powell's account of a year spent working through the recipes of Julia Child's classic cookbook Mastering the Art of French Cooking.
This year's shortlist includes titles from establishment blogger Markos Moulitsas (Daily Kos); store favorite My Secret, a collection of confessional postcards from around the world; a book based on a soldier's blog from Iraq; and even a book that arose from a series of photos on Flickr.
A glimpse of the publishing future or more broadband navelgazing? You be the judge.
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